Aditi Gupta

Aditi Gupta is a content writer with over three years of experience in crafting content for diverse marketing channels – blogs, press releases, leadership articles, social media and email copy. Skilled in writing conversion-optimized content, her storytelling approach focuses on addressing customer needs along with leveraging data-driven insights. Apart from writing, Aditi can be often found reading hardcovers, sipping cold brew (even in -20°C Toronto winters) or exploring old bookstores. A self-proclaimed bibliophile, she can be found explaining how reading and collecting books are two different passions.