Beginner SEO

Google changes its search algorithms 500 to 600 times every year. That’s insane, right? RankBrain is one such Google update — introduced in 2015. But why should you care about it? Well, Google RankBrain has revolutionized how Google search works. It provides more relevant results against every search query. That means no more irrelevant and […]

If you want to get any traffic to your website, you have to compete with the 1.9 billion other sites out there. To help your site get more traffic, you should understand, “what is Google Search Console?” Google Search Console is useful for businesses of all sizes, and knowing how it works can make a massive difference. Then, you […]

SEO is king when it comes to the visibility of your website and understanding what anchor text is and building a strategy to address it can be one of the quickest wins to better rankings. 61% of marketers consider SEO strategy to be their most important strategy for inbound marketing, according to Hubspot. And when it comes […]

You have heard of on-page and off-page search engine optimization and how you can leverage it in attracting traffic to your website. But, did you know that you could also optimize your PDF documents for SEO? Contrary to previous belief, Google began indexing PDFs in 2011. Optimizing for PDF SEO is like the conventional SEO […]

Reader Level: You’re just starting in search Search engine optimization is one of the hottest tools for SaaS businesses looking to improve their marketing operations, awareness, and conversion rates. However, blog SEO is just as important, and often much more efficient than optimizing an entire website from scratch. The best part is that you can […]