Local SEO optimization

For upstarts, it’s hard to compete against established brands conquesting keywords nationally. So what can you do to drive more traffic to your target regions without breaking the bank? Improving your local search rankings is your best bet. Fit for location-dependent businesses.

Get an SEO audit

When do you actually need B2B SEO services?

Your team relies on paid advertising to be found for competitive keywords

Your traffic is high enough, but conversions are low

You don’t have proactive development support knowledge of SEO

Your services aren’t ranking for industry relevant keywords

How we will lead you to success

Optimizing Google My Business listing

Listed in key directories

Localized keywords

Let’s start by optimizing your Google My Business profile to ensure you have verified your local address and updated service categories to be more in tune with how your ideal buyers search for your services. We’ll help maintain the right images, reviews, service posts, categories, and contact center numbers.

Learn how we help

In order to help rank in local search listings, you’ll need to list yourself in prominent directories. There are hundreds of local business directories online, but not all of them are worth the investment as they’ll need continuous information upkeep. We’ll help identify and manage the local directories and the Chamber of Commerce sites you should be part of and the type of text to actually post on them.

Learn how we help

Contrary to all the misinformation about local search, it Isn’t that different from SEO best practices. Your strategy and tactics are just going to be region-specific from search intention research, business review sites, and listing optimization to building content collaboration with local partners.

Learn how we help

What we offer

Monitoring ratings and reviews

For local business listings, it’s critical to show up on the top review sites like Google, Yelp, HomeStars and TrustPilot, to name a few. In order to gather reviews, you’ll need a methodical approach, which we can help drop in via email automation campaigns, on-site promotion and organic review snippets. The key here is local term focus. Identifying and nurturing key sources of leads are better than spreading your efforts thin.

Implementing mobile responsive design

Even if your site is tuned for local search, a poor mobile user experience will impact your search visibility and conversion rates – just have a quick read on Google’s Core Web Vitals update. As more and more people use their phones to search, read, shop, and communicate, it’s critical to ensure flawless mobile device compatibility, design, and navigation.

What we offer

Monitoring ratings and reviews

Implementing mobile responsive design

Results

The Productive team is made from a different type of cloth. This isn’t your typical agency. They’re a strategic partner. We were recommended by a partner in the Oracle ecosystem and engaged for SEO consulting initiative. What stood out is their understanding of our industry, the true context of it and how they ranked us above our competitors and in-category VARs. The detail orientation is staggering, and so is their continuous alignment with sales & product team goals. In all, we improved lead quality, content output, partner relations and optimized ad spend. Thumbs up.

BHAVNA AGARWAL

Upaya NetSuite Solutions